Products

Introducing a soft glide bait, the Berkley Nessie will take an advanced tool / technique and open the door for entry level anglers while simultaneo...

These ready to fish sand eels are loaded with strong PowerBait scent which will entice the fish to bite. The different sizes and colours will allow...

The Berkley Pulse Spintail has a unique, erratic swimming action that attracts predators from a distance. Fish it spinning in midwater, jigging on ...

Measure your catches safely on the URBN measure mat! Easy to roll up, to clean and to pack down for ease of transport. Fish up to 100cm can be prec...

Partly serrated corrosion resistant stainless-steel blades with an ergonomic co-molded handle design and adjustable lanyard create the ideal cuttin...

The Berkley Zilla Glider is an easy-to-fish glide bait with a beautiful flanking action when steadily retrieved. Give it some jerks and pauses to c...

The Berkley Zilla Jointed Glider is an easy-to-fish glide bait with an aggressive S-shaped swimming action when steadily retrieved. Give it some je...

The Zilla Swim is a 4-piece swimbait with an extremely natural and subtle action. On slow and fast retrieves it swims in a beautiful S-curve. Use t...

The aerodynamic body of this spinner is ideal for long-range casting and for fishing in deep waters.

The DAM Sea-Rig program are developed using quality components. All rigs have been well tested to improve your catch rate.

The DAM Sea-Rig program are developed using quality components. All rigs have been well tested to improve your catch rate.

Lure Kit for seatrout and costal fishing Five well tested color combinations UV-Strike points Lure box included

Lure Kit for seatrout and costal fishing Five well tested color combinations UV-Strike points Lure box included

More and more trout waters are now adopting a single hook rule. Therefore we also offer seven successful spinners in three sizes each with single h...