LURES & SPINNERS

Based on a 3D scan of a real herring, this lure features a specially designed ABS body that swims with a super seductive and provoking action, enha...

Based on a scan of a real trout, this lure is incredibly lifelike with amazing details. the pulse tail delivers a subtle yet ultra-realistic action...

With incredibly detailed Photo Chrome skin print and a strike enticing scent, we have created the 4th dimension with our 4D Line Thru trout. This l...

Keep your medium and large lures and accessories in perfect organisational harmony with these strong and durable lure boxes. They feature sturdy an...

The Needle Tracker is designed to swim along the surface with its nose just out of the water – exactly like a real baby needlefish. This slightly s...

The Line Thru Seeker is made for long distance casting even in windy conditions. The blade design allows the lure to swim in a lively and erratic w...

Keep your small lures and accessories in perfect organisational harmony with these strong and durable lure boxes. They feature sturdy and smooth hi...

The Strider is a modern topwater combining the best of both walk-the-dog and a topwater! Casually striding from left to right, the Strider spits...

Handy lure box. Brilliant for storage of all "bits" and lures. FEATURES Strong material Flexible index Jig proof Rugged

This Metal lure kit is really good value for those who require a nice selection of lure shapes and sizes. All lures are traditional silver colour a...

This Lazer lure kit is really good value for those who require a nice selection of lure sizes to cover all fishing eventualities. The blue mackerel...

Don't underestimate the small Droppen Bugga! This bait is perfect for perch, trout, grayling and char in rivers and lakes. You can fish it slow ...

Handy double-sided utility box. Brilliant for storage of all "bits" and lures. FEATURES Strong material Flexible index Jig proof Rugged S...

Measure your catches safely on the URBN measure mat! Easy to roll up, to clean and to pack down for ease of transport. Fish up to 100cm can be prec...

The Zilla Swim is a 4-piece swimbait with an extremely natural and subtle action. On slow and fast retrieves it swims in a beautiful S-curve. Use t...

McHybrid is an effective and unique hybrid lure where two worlds meet in one, soft and hard at the same time. The first lipless crank with a soft p...

The Pulse Tail Roach is based on the scan of a real roach, with super realistic details. The pulse tail delivers a subtle yet ultra-realistic actio...

Partly serrated corrosion resistant stainless-steel blades with an ergonomic co-molded handle design and adjustable lanyard create the ideal cuttin...

Keep your hard lures in perfect organisational harmony with these strong and durable, two-sided lure boxes. They feature sturdy and smooth hinges a...

Based on a scan of a real sandeel with incredibly lifelike details, this lure swims with a seducing s-curve action with the head slightly up. On th...

Lure Kit for allround fresh and saltwater fishing Classic well tested colors Lure box included

Lure Kit for seatrout and costal fishing Five well tested color combinations UV-Strike points Lure box included