Products

This hugely versatile, long-casting lure has an amazing action on both the drop and the retrieve, so you can be sure you’re always in with the chan...

Based on the scan of a real stickleback, with perfect detail. The lure has a high arched back and slim body, makes great side flashes on the retrie...

A highly realistic topwater duckling imitation lure loaded with innovative features. The 3D scanned details will fool even the most cautious predat...

Ultra realism is achieved with the combination of detailed Photo Chrome print and strike-provoking scent on this lure. The details are so lifelike ...

The humble roach is one of the most important prey for many freshwater predator fish around the world, and we have studied in detail the behaviour,...

The Savage Gear 4Play is based on the Body of a Herring but perfectly imitates many prey fish! The triple joint design makes the lure swim very rea...

Based on a 3D scan of a real herring, this lure features a specially designed ABS body that swims with a super seductive and provoking action, enha...

Stainless steel with ABS handles Split ring nose and braid cutter jaws Length: 4.5” (11cm) Weight: 25g

Deviate from the norm and get bites that no one else is getting with the versatile and super-effective sliding Deviator Swim. It swims with an incr...

A great hybrid lure, with a superb kicking frantic action, with the paddle tail and a crazy glide action with the mini curl tail. The two tie point...

The perfect kit for perch fishing, with a mix of effective lures, colours and dropshot rig components. Dying minnow 6cm and 8cm, 8x each size 2x e...

A highly versatile, long casting, zinc alloy lure with a great action on the drop and on the retrieve. The lure vibrates and flashes at the same ti...

This strong, lightweight and extremely useful lip grip will help you safely handle even the largest of fish. The flat grip is very fish-friendly ye...

The Iconic stickbait, the Freestyler is back! Twitch it, tap it, jerk it – straight vind it – simply Freestyle! The freestyler is a super effective...

With rock-solid build quality, Thru Wire construction and an ultra-long casting design, the Gravity Popper is made to match the needs of monster sa...

There are times in sea bass fishing when a bitesize lure will get results compared to a longer minnow, which is precisely why we created the Gravit...

A slim-profile, long-casting range of soft lures with a high specific gravity. All the lures have a rattle slot in the main body plus an weight ins...

A range of slim profile and very long-casting lures with high gravity that allow you to fish where no one else can. The lures feature a rattle slot...

The offset maggot shaped body combined with a unique action means this in-line spinner is guaranteed to entice hungry predators. The subtle swimmin...

Featuring intricate and realistic details, this long and slender nail-shaped lure is designed to perfectly mimic a sandeel. It swims with a slim s-...

The Line Thru Seeker is made for long distance casting even in windy conditions. The blade design allows the lure to swim in a lively and erratic w...

A long, slender, knife blade-shaped Line Thru lure in super light zinc alloy material. This lure imitates a sandeel perfectly and will start to rot...

  PTFE-coated carbon steel Bent long nose for easy hook removal Ergonomic PVC grips Length: 11” (28cm) Weight: 310g